MDC overview

What is it?

A multi-dimension communication enables the multi-step delivery of communications via automated actions, sequenced according to a brand’s communication design or audience responses. Multi-dimension communications involve multiple channels and audience pathways (e.g. Retargeting of contacts through mobile app reminders to open emails that remain unopened for a specific length of time and follow-up using SMS for those who have opened)

You can set up a multi-dimension communication using combinations of the following channels:

• Email
• Messaging
• Web notifications
• Mobile notifications
• Social Media (e.g. Facebook, Twitter)
• Ads (e.g. Facebook, Google)
• QR codes
• Voice

Accessing multi-dimension communications

1. Click on the communication icon of the main Resul menu.
2. Click "+" on the List tab displayed in the default view.



3. Click the multi-dimension icon from the three options displayed.

The two-step process

Multi-dimension communications in Resul follow a two-step process.

Step 1: Plan the communication
Step 2: Create the communication

1. Plan the communication by inputting basic specifications such as communication name, type, goals, period, and the channels it will leverage. For more detailed information, please refer to Plan a multi-dimension communication.
2. Create the communication by using the communication canvas, defining the sequence of the communication execution, creating content for various channels, orchestrating user journeys based on audience actions and/or responses, and scheduling communications. For more detailed information, please refer to Create a multi-dimension communication.

Authorization for communication creation

Multi-dimension communications can be set up for all users with communication creation access.